The client
Inertia started in 2004 doing engineering for the automotive industry. Hundreds of projects later, it’s a product innovation partner covering design, engineering, prototyping and manufacturing.
What they needed
To stand out, Inertia needed a full redesign: a faster, easier site with better structure and navigation, content that builds trust, and a brand that matched what the company had become.
What we did
- Redesigned the site from the ground up, keeping the brand’s vision and mission
- A rebrand, including a new logo
- Blogs and articles written for search, to bring in organic traffic
- A fully responsive, user-friendly site built to convert
What changed
- An interactive, easy-to-use site that shows off Inertia’s work
- An ongoing working relationship as the company grows
